Our “esteemed friend[s]” at Taketh5th.com have taken exception to our post on why the Mac is Dead. Essentially their argument for the Mac being alive and well rests on the fact that Mac business is too big to fail for Apple. $18 billion dollars too big. Takethe5th notes that Mac sales are growing despite the fact that Macs are the premium price laptop or desktop at somewhere between 2-4 times the cost of the equivalent PC . But Takethe5th fails to note that this is being achieved in spite of poorer graphics performance by being 10-40% slower than equivalent Windows PCs. In fact Takethe5th.com does not even attempt to address the price issue and promises that Macs will have their graphic speed deficiencies relative to Windows PCs redressed “any time real soon now”.
In sum Takethe5th fails to see and address the Steve Job’s Writings on the Wall:
1)Steve has done the desertion deed many times before – abandoned a product well before the users thought it should be tossed onto the electronic scrap heap of “no more support and then utter discontinuance”.
2)Steve has not brought Mac’s price performance ratio into the 30-50% price premium relative to the PC even for short periods of time – and Apple’s refurbished Macs don’t count because their supply is uncertain.
3)Steve has not solved the graphics performance deficit of Macs versus PCs yet; despite being public knowledge for nearly a year.
4)Steve has not allowed Flash or Java to come to the iDevices but allowed them to persist on Macs. Why? Because Steve has designated the slow performing and standards-wars plagued HTML5 to be his cross platform development tool of choice. Why? Because that ensures that Objective-C based iOS4 apps and software cannot be easily ported to other platforms ensuring his Microsoft-Windows-like lead in number of Apps and therefore a near monopoly lead in the crucial Apps on the platform measure of success. So no matter how close Android, RIM-Blackberry, or HP/Palm/WebOS get in hardware and software features they will never match the iDevices for number of Apps. No such protection is afforded to Macs.
5)Steve has not allowed multi-touch screens to come to the Mac. He insists that it is too fatiguing for Mac users. In the words of Takethe5th, “Yeah, Right!”
So in the interest of guidance for the blinded-by-Steve guys at Taketh5th, here are a few more projected Steve Scribblings-on-the-wall that will indicate that the Mac is indeed dead.
1)A new iPad or Super Graphic tablet appears with Apple supplied software for Final Cut-like, iPhoto and Aperture-like graphics capabilities. This will be the “come-on-over” iDevice for Mac users.
2)Added Apple Cloud capabilities allow iPad videos to be editted and very quickly generated in the Cloud but not Mac videos.
3)Apple continues to do nothing about Macs poor graphic performance as Steve Ballmer gets Windows PCs to reach a consistent 25-50% speed advantage over the equivalently hardware- equipped Mac.
4)Steve Ballmer makes multi-touch screens a key competitive advantage of PCs and Steve Jobs still does not allow Multi-touch screen on Macs.
5)Apple releases a iPad with significant docking station capabilities including either HDMI, USB or eSata connectors.
In fact ye Editors are so confident that Steve will abandon his Macs, that we will issue an immediate apology to Takethe5th if any two of the above “Writings on the Wall” are reversed. Not likely!